- #Amnesia the dark descent engine movie
- #Amnesia the dark descent engine Pc
- #Amnesia the dark descent engine free
That is almost a million views! And without any cats!Īs we have now entered a new year, there have of course been a lot of awards.
However, shortly after the release of Amnesia players made their own videos with exactly this content! The extent that these have spread is quite amazing, one video having 775k views at the time for writing. Having too much to do, we just left the idea lying and never did anything about it. However, plenty of PR came from a quite unexpected source, namely from user generated content.Īn idea that we threw around before release was to have some kind of audience reaction footage, like Rec and Paranormal activity trailers have had. We think that most of this paid off as much as we could have hoped for, with great responses to trailers, players liking the demo and awesome reviews.
#Amnesia the dark descent engine movie
Our main tactics have been to spread movie clips from the game, releasing a playable demo and to send out review copies. While we tried to make as much noise as possible at the release of the game, our marketing efforts have been far from big. Releasing a game without any financial backing or help with marketing is quite a struggle, but if you pull it off it is well worth the effort! This does not mean that publishers are evil, just that one should think carefully before signing up for anything. This means that we would probably be looking for a new publishing deal at this point instead of having the freedom we now have. We would probably just have paid back our advance, and just recently been receiving royalties (at a much lower rate, like 25% of what we get now). More likely, we would now be something more like our first sales summary post. There is another really important thing that needs to be taken into account: If we have had a publisher and sold according to current figures, we would not be in the state that we are in now. The market does continue to grow though, and it might not be long before these kinds of numbers are considered perfectly normal.
#Amnesia the dark descent engine Pc
With this we do not seek to discourage others from creating PC games, we are just saying that 200k units is not something that should be expected after 4 months of sales of an indie game. As proof of this, in the Steam sales charts we have been among the top three games for Adventure and Indie categories almost the entire time since release, often quickly above many of the games that were released after ours.
#Amnesia the dark descent engine free
We have been extremely lucky with our media coverage and gotten tons of free PR (more on this later), something that has greatly influenced our sales compared to other titles. However, our sales have not been typical and it is safe to say that we have earned more than most other indie PC games. We think that other developers that consider making their game exclusive to a console might want to think again. Based on what we have seen, the online PC market is just getting bigger and bigger, and we are convinced we are far from the end of this growth. The sales that we have had (and are having) are more than enough to motivate developing a game with the PC as the main (and even only) platform. With these figures at hand, we must confess that it gives us new confidence for the PC. It also gives us a healthy buffer and allow us to manage any unexpected happenings the future might hold. This means that we can still pay all daily costs from these sales alone, allowing us to invest the other earnings into the future (for outsourcing, PR, etc). Also, the daily sales are still quite high and the average has not dropped below 200 units yet. Still, we are in incredible good financial situation right now. Note that more than half of these units have been sold at a discounted price (with as much has 75% of the price off), so the total earnings are not as much as it first sounds. Our "dream estimates" before release was something around 100k, and to be able to double that feels insane. When counting all online sales as well a the Russian retail copies, we have now sold almost 200, 000 units! This is a tremendous amount and more than we ever thought we would. Let's start with what I guess people are most interested in - sales. Summarizing all sales since release actually puts us in a state that we never imagined being in. This post will not be an exception and we can happily announce that things are looking better than ever for us. Those who have read our two previous reports might have noticed a small trend of the later being a little bit more positive than the earlier. Because of this we thought it was time for another round-up of sales and other stuff that has happened. Frictional Games have now officially existed for almost exactly four years (4 years and 7 days to be exact), Amnesia: The Dark Descent is our fourth game and it is now four month since we released it.
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